Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery

UK Stolen Takeuchi Seized in Poland
This UK stolen Takeuchi has yesterday been seized in Poland. It was on cloned counterfeit ID but was quickly identified thanks to the power of CESAR Scheme and our free police app RAPID. Great work and collaboration by Polish police, Datatag PLT and NCATT especially!
Other Recoveries
Datatag Racing Event
Thruxton is one of the fastest circuits on the British Superbike Championship calendar and one which has hosted events as varied as World Endurance motorcycles, European F2 cars and trucks. The demands of the circuit range from the long, fast straights and flowing corners to tight, demanding Complex and Chicane sections.
Datatag Twitter Feed
We're proud to confirm we are Platinum Sponsors for the CITS Annual Conference at @JCBmachines HQ and will highlight how CESAR protects vital machinery, how RAPID helps police identify assets and how our new Power Tool System protects smaller tools and equipment @theceauk pic.twitter.com/z9vRqsgLp8
— Datatag (@DatatagID) August 7, 2025