Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery
UK Stolen Takeuchi Seized in Poland
This UK stolen Takeuchi has yesterday been seized in Poland. It was on cloned counterfeit ID but was quickly identified thanks to the power of CESAR Scheme and our free police app RAPID. Great work and collaboration by Polish police, Datatag PLT and NCATT especially!
Other Recoveries
Datatag Racing Event
Fondly nicknamed the 'mini-Nürburgring', Cadwell Park has a special place in the hearts of Bennetts British Superbike Championship fans. The circuit is unlike anything else in UK motor racing, and features the iconic Mountain over which motorcycles fly – literally! Cadwell Park's twisty and undulating nature, winding through open park and woodland, have made it into a proper destination circuit and each season is built around the arrival of Bennetts BSB for the August ‘Party in the Park’ – there’s nothing else quite like it!
Datatag Twitter Feed
ROUND RECAP: @BradRayRacing and @racewaysyamaha still lead the way in the @DatatagID Fast Start Award after @thruxtonracing pic.twitter.com/TflNvlrQXI
— Bennetts British Superbike Championship (@OfficialBSB) August 11, 2025
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