Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery
Police Recovered / Identified via our Dedicated Call Centre
In addition to providing police with our free app RAPID for identifying and theft checking Datatag ID protected vehicles, below is a small selection of last months police recoveries all of which were ID’d following a call to our dedicated 24/7 365 call centre.
Other Recoveries
Datatag Racing Event
Knockhill Racing Circuit in Fife is Scotland's national Motorsport centre. The circuit is located in the Fife countryside about 10 miles north of Dunfermline. The track, initially opened in 1974, is 1.3 miles long and was created by joining service roads to a nearby disused railway. Since the 1980s Knockhill has been extensively developed to a point where it is able to host rounds of most of the major British car and motorcycle racing championships.
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Working with @MerseyPolice since 2012 , checking bikes & helping bikers as they travel to the Isle of Man TT. pic.twitter.com/2IyONjZYz0
— Datatag (@DatatagID) May 28, 2026
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