Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery

UK Stolen Takeuchi Seized in Poland
This UK stolen Takeuchi has yesterday been seized in Poland. It was on cloned counterfeit ID but was quickly identified thanks to the power of CESAR Scheme and our free police app RAPID. Great work and collaboration by Polish police, Datatag PLT and NCATT especially!
Other Recoveries
Datatag Racing Event
Built into the natural contours of the Cheshire countryside, Oulton Park's stunning scenery makes it the most picturesque circuit on the Bennetts British Superbike Championship calendar. It’s not just a beautiful backdrop though, the circuit is renowned as one of the most challenging in UK motorsport, and is a favourite with both spectators and competitors. The parkland setting hosts the UK’s leading motorcycle racing series twice annually, with all races on the full International circuit – revered as one of the world’s great natural tests for rider and machine.
Datatag Twitter Feed
Love Racing❓Hate Tool Theft⁉️🚨
— Datatag (@DatatagID) September 25, 2025
Buy the NEW Datatag Power Tool System and claim a FREE Saturday ticket to the last two rounds of the thrilling Bennetts British Superbike Championship! 🏁⚡️
Check out the link 🔗 https://t.co/JDYeSGDhv7 pic.twitter.com/DFn2l9QMPa